Field notes
Notes from pharmaceutical sales dashboard and territory reporting work
Short pieces on stand-up screens, heat maps, CRM extracts, and the questions that keep an engagement on track.
2026-06-12
What a Monday territory stand-up actually needs on screen
Most pharmaceutical sales briefings fail because the dashboard answers yesterday’s board question instead of this week’s call plan.
2026-05-28
Reading a territory heat map without mistaking quiet for failure
Quiet cells on a pharmaceutical territory map can mean access limits, formulary timing, or simply a representative on leave.
2026-04-15
How Hong Kong commercial teams prepare CRM extracts for dashboard work
Clean territory reporting begins with field definitions agreed before the first chart is drawn.
2026-03-03
Five questions to ask before commissioning a sales dashboard
Scope conversations go smoother when commercial leaders answer these before inviting an outside analyst into the room.